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The Essence of Provence

From the Vineyards to the Sea

On a warm summer day, the rolling hills of Provence are awash in a sea of vibrant purple and lavender. In French, Fleur de Mer means “Flower of the Sea.” Our pretty and delicate peach-pink Fleur de Mer Rosé celebrates the harmony of Provençal wines and the Provence region’s beautifully colorful and fragrant lavender hillsides, said to subtly influence the character of the wines. Basking in its exquisite Mediterranean seaside setting, Provence is known around the world as the quintessential region for Rosé, where the wine has been made for centuries in near-perfect growing conditions. Fleur de Mer is a classic Provençal Rosé that captures the essence of Provence.

Fragrant beauty of provence

The vineyards of Fleur de Mer are found in the Côtes de Provence, in a celebrated region known as the “golden triangle.” Between the towns of Cuers, Pierrefeu and Puget Ville, the golden triangle’s idyllic conditions are known for producing some of the most elegant, sophisticated and highest-quality grapes in the region. 

Wine information

A Classic Provençal Rosé

Fleur de Mer Côtes de Provence Rosé Tasting Notes

Intensely aromatic, the elegant lavender and violet floral notes of Fleur de Mer evoke the purple-dotted hillsides and romantic seaside villages of Provence. Ripe fruit notes of watermelon, cherry and raspberry highlight the refreshing, medium-bodied palate, while hints of citrus, rose petal and minerality add appealing complexity and crisp freshness. On the long and soft finish, flavors of ripe peach and succulent melon blend with the fresh herbal and floral notes of garrigue. Made by vintner Florian Lacroux of the exclusive Les Maîtres Vignerons de Saint-Tropez co-operative, Fleur de Mer is a blend of 82% Grenache, 9% Cinsault and 9% other select Provençal reds.

Enjoying a refreshing Mediterranean climate of warm days and cool, crisp nights, vine roots plunge deep below the dry clay soils and limestone gravel to find water.

The result is naturally low yields and small, intensely-flavored and deeply aromatic berries. The aromas and flavors of Fleur de Mer recall the lush garrigue that blankets the hillsides—a fragrant mixture of lavender, thyme, rosemary and other herbs and wildflowers that grow wildly upon the Provençal landscape.


Fleur de Mer wines are currently available only in select markets.

We hope this Provençal classic will be soon be available at a market near you. In the meantime, you can request Fleur de Mer at your local retailer or call us toll-free with any questions at 855.877.7374855-877-7374.